Formatting for iMessage
Some versions of iOS support iMessage as part of their SMS messaging app. This means that when you insert a link into your SMS message, the recipient’s handset can display it as a clickable link. While link preview won’t necessarily work for all handsets, it is a nice feature to include for compatible handsets, and everyone else will just see the link as normal.
It’s simple to do using Impower, simply insert a full line space before the link. As always we recommend you test to yourself first to ensure you’re happy with the formatting before sending out to a wider group.
If your website doesn’t pull down the image or you want to change the branding, then you may need to update the image on your site using Open Graph. For more information see our guide to How to use Apple’s iMessage for stand out SMS Marketing
Here’s what it looks like;